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July 11, 2014

The Right Way to Design A Mobile Site (According to Google)

Getting Started With Responsive Web Design

The rise in mobile phone and tablet usage in the last few years has led to a revolution in the way people view websites, and the answer that initially came from the web development community was to set up a mobile website optimized specifically for the handheld and tablet devices of their target users. However, that thinking has been changing. Responsive websites have become the latest rage. Responsive web design is meant to display optimally at a variety of screen widths, and render appropriately across the wide variety of screen sizes out there, whether on the desktop, a tablet or on a smart phone. Read Full Article »

0 Comments | Posted in Web Design

July 1, 2014

15 Traits Of A Well-Designed Business Website: Design That Aids Success

Well-Designed Business Website | 15 Essential Features

The goal of a business’ website is to be more than a pretty design, but also to help visitors reach the site and then convert from mere visitors to paying customers. This type of design is known as “design for conversion” and if a business wants to succeed online they should incorporate these 15 elements of design, optimization, and conversion tactics.

What A Well-Designed Business Website Should Include

1. Thorough, organized sitemap. No unnecessary pages. The site map will also allow bots from the search engines to crawl every page, and as a result, your website will rise to the top of the rankings much more quickly.
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0 Comments | Posted in Web Design

June 25, 2014

Forming Your Business Identity: 6 Important Questions To Ask Yourself

Create a Business Identity By Asking These 6 Questions

Before you make your business known, you have to know what it is.

Knowing your business identity is one of the most important factors for development, customer identification, and ultimate success. But what if you’re not quite sure what your business is, it’s key purpose, or the goals you have for it’s progress? We don’t want to tell you what to do with your business, or define what your business is, or create a purpose for your business – these are truths you should figure out for yourself. While you need to figure these answers out yourself, we can help by getting you started with these 6 business identity questions:
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0 Comments | Posted in Small Business

June 24, 2014

Why Thrive Is The Top Internet Marketing Company: Our Secret Sauce

Top Internet Marketing Company Secrets | Thrive

What makes Thrive the top Internet marketing company? The answer is Thrive’s secret sauce. What are the ingredients in this secret sauce, you ask? Tomatoes, salt & pepper, worcestershire sauce, cayenne pepper? No that’s not it at all, although that would make for a great B-B-Q sauce.

Thrive’s Secret Sauce Ingredients

So what exactly are the ingredients that makes Thrive the top Internet marketing company in the DFW area and beyond?

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0 Comments | Posted in Thrive News

June 20, 2014

Creativity In Social Media Strategy: Incorporate Coupons!

Social Media Strategy And Coupons | Thrive Internet Marketing

Encouraging your target market to follow and interact with your brand’s social media pages is extremely important, considering the growing relevance of social signals for Internet rankings and customer loyalty. A creative social media marketing approach to increasing your brand’s following and customer interaction is by enticing your target market with coupons!

Use Coupons As A “Carrot On A Stick”

Coupons are one of the oldest methods of advertisement around and the Internet has made them even better. With the rising popularity of RetailMeNot, CoolSavings, and Coupons.com, getting a bonus with an online coupon has become easier and more appealing. Companies like Starbucks, Target, and Michael’s are offering their consumers exclusive coupons through their sites, apps, and social media pages. Why do all these companies find it worthwhile to incorporate coupons into their social media strategy? Because they realize that coupons are an effective “carrot on a stick” method to increase their followers and encourage customer loyalty.
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0 Comments | Posted in Social Media

June 11, 2014

5 Internet Marketing Tips For Small Business Websites

5 Website Tips for Small Business Internet Marketing

Small business online marketing is a fierce market and an entrepreneur must make sure all their ducks are in a row to beat the competition. As the efficacy of Internet advertising grows (becoming the second most trusted format in 2013), many small business owners have found that a website which incorporates effective web marketing strategies gives their brand an edge over the competitors.
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0 Comments | Posted in Online Marketing

June 6, 2014

Top 4 Free Plagiarism Checkers For Web Content

Free Duplicate Content Checking Tools For Web Content

Duplicate content can seriously harm your site, so we’ve put together our favorite free plagiarism checker tools for your use.

Choosing to plagiarize content is a risky strategy. Along with losing the respect of their peers, plagiarists have lost their degrees, been fired from their jobs, scuttled their political careers, not to mention dealing with legal repercussions. So, if plagiarism is regarded as a detestable practice in the offline world, why do people assume that duplicating content in the online world is acceptable? In fact, online duplicate content is a HUGE mistake!
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0 Comments | Posted in Content Creation / Tools We Recommend / Website Content

May 28, 2014

Attention Small Businesses! Are You Using Facebook Marketing Yet?

small business facebook marketing tips from Thrive

As competition gets tougher, small businesses need to find innovative ways to reach more consumers, and one of the most effective innovations is social media marketing. The Information Age, with its smartphone apps and Wi-fi hubs, has enabled today’s consumer to be much more connected as an online community, with nearly 1 in 4 people using social media. Social media platforms have responded (as they pretty much planned to all along) by turning their social environments into the perfect marketing opportunities for businesses. Even with the undeniable marketing value that is evident in social media, we’re still surprised that we come across small businesses who underestimate the utility of the social platform. In fact, we’ve come across businesses that haven’t yet created a Facebook page (gasp!), not to mention profiles on Twitter, Pinterest, Google+, Instagram, etc.

While we could use up this entire blog post just listing all the social media profiles small businesses should be using within their marketing strategy, we’ll start with something simple and easy: Facebook.
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0 Comments | Posted in Online Marketing / Social Media

May 21, 2014

How To Write Website Content: Top 20 Do’s And Don’ts

20 Tips On Writing Web ContentIf you’re in the process of creating a website, one of your top priorities is to write attractive and compelling content for your site. If this is the first time (or second or third – it takes a while to learn the skill of quality content writing!) you might be a bit unsure of what you should and should not be writing. Successful website content appeals to both your internet viewers and search engines, but catering to both can be intimidating.

Don’t panic! We’ve compiled the top 20 do’s and don’ts to show you how to write website content that enhances the appearance and productivity of your new site. Follow these tips when you’re composing and compiling your website content and you’ll be able to reap the rewards of quality content writing when your new site is live! Read Full Article »

4 Comments | Posted in Content Creation / Website Content

May 15, 2014

8 E-commerce Trust Signals To Improve Conversion

8 E-commerce Trust Signals To Improve ConversionTrust signals are often considered in professional website design. These signals encourage people to complete transactions with a company because they trust the company or site. Trust is difficult to achieve online because of the limited interaction between the company and consumers. Trust signals are important to ensure that consumer perception is positive. Here are some ways that companies can establish trust:

1. A Professionally Designed Website

A well-designed and professional e-commerce website is a trust signal that consumers consider before purchasing a product. The website should load easily to prevent any impediments in purchasing a product. Copious information on a website can also be helpful for people who are in the research phase of the buying cycle. A unique website that’s easy to navigate will also be helpful for establishing a company’s credibility. Read Full Article »

0 Comments | Posted in E-Commerce