December 30, 2011
Why Search Engine Optimization (SEO) is Vital for Your Business
Search Engine Optimization is still a fairly new form of marketing. Many business owners may not be aware of it’s potential, or worse, may have fallen prey to unethical SEO practitioners resulting in either negligible or even penalization by Google or the other search engines.
Thrive Internet Marketing offers a transparent, honorable approach to SEO, with proven success. Please read through a client’s success story (Note – All data was up to date at time of writing, but may have changed since.):
SEO Case Study - Assured Self Storage
Here is an example of the impact a good SEO campaign can have:
A good foundation…
In an ideal world, we’d love for all of our SEO clients to begin with one of our new sites. This gives us an opportunity to build your site with strong Search Engine Optimization principles, and visitor conversion methods in mind from the very start. We can certainly work with the site you currently have, but we tend to see more dramatic results with our own sites.
Visible SEO results…
The results pictured were for about the most competitive search available for our clients:
“Self storage Dallas” You can view the actual Google Search here…
Here are a few of the ranking changes we observed within the first 2 months:
| Search Phrase | Old Ranking | New Ranking |
| Self Storage Dallas | 20th | 1st |
| Climate controlled self storage Dallas | No top 50 rankings | 1st |
| Climate controlled self storage DFW | 5th | 1st |
| Self storage Dallas Tx | 25th | 4th |
| Mesquite Self Storage | 31st | 6th |
Basically, our work took a site that would seldom show up in the top page of results on Google and gave them a site that reliably ranks very highly in an intensely competitive market – Dallas, Texas.
A return on investment…
What it all boils down to in the end however, is business. You can hold every appropriate #1 ranking in the search engines, but if it doesn’t lead to an increase in your profit margin, it’s not worth your investment.
In our work for Assured Self Storage, in addition to the great rankings mentioned previously, we’ve seen some very convincing results:
“In the first 5 months, we saw a 25% increase in revenue. Last month was our best in 35 years!”
Blair Valk, Assured Self Storage (August 2011)
If you’re interested in acquiring our services or learning more about what we offer, please…